Obama’s social and online media campaign were exemplary, indeed. Now we would obviously like to see the stats and results. Here is a short list of the first sites listing results or impressions of the Obama campaign:
A simple Google count showing that Obama’s campaign achieved to a lot more Google links in the last few years, than George Bush in his 9 years of term.
I just wrote a fun post about the post election hang over many supporters allegedly face according to „the onion“, and just two seconds later I see this hint in one of Jeremiahs tweets: http://www.change.gov/
The team of Obama just launched a new site. A site that will run (at least) until the time of his presidency. It features a blog, information about his main agenda points, as well as a platform for his supporters to tell their story:
The story of this campaign is your story. It is about the great things we can do when we caome together around a common purpose. We want to hear your inspiring stories from the campaign and Election Day.
It’s amazing the way Obama, Biden and their team leverage the web and hence involve „their community“. If Obama continues in the same perfectionist way with all the other items on his agenda, then the USA will be on a very good path during the next 4 years.
I have written about the notion of campaigning vs commiting and the fact that social media is not about short lived campaigns but more often about building up conversations and long term relationships.
The online part of the election campaign of Barack Obama was one of the most sophisticated social media campaigns I have seen in a long time.
But in politics, everythings is timed. Everything builds up for the election, then there is the big climax, as we have seen last Tuesday, and now the campaign is over, done, dusted. Obama is already busy putting his cabinett together (he must not loose time addressing all the problems that his predecessor caused in the last 8 years!), and there is no involvement of the Obama supporters any longer.
The pressure is gone, and all the most active supporters have nothing to talk about, nothing to live up to any more. Here is a television news report on the sad victims of post election hang over:
It’s an advert, but the message is generic. Any competitor of Nokia, especially Apple with the iPhone could have said the same. The underlying idea, though, is fascinating. And very true, in my opinion. Just give it a few years until a majority owns mobile devices of that kind.
It seems to me like it’s been a long time since the last state of the blogosphere analysis of technorati. I think the last one must have been early 2007.
For the first time, we surveyed bloggers directly about the role of blogging in their lives, the tools, time, and resources used to produce their blogs, and how blogging has impacted them personally, professionally, and financially. Our bloggers were generous with their thoughts and insights.
The whole publication is split into 5 daily segments, but I look particularly forward to day 5, when they seem to publish information about brands entering the blogosphere. Here is a breakdown of the 5 segments:
Day 1: Who Are the Bloggers?
Day 2: The What And Why of Blogging
Day 3: The How of Blogging
Day 4: Blogging For Profit
Day 5: Brands Enter The Blogosphere
Vacation time is over. I had a fantastic trip along the west coast of the US and throughout several national parks. You can find lots of photos on my flickr stream.
Anyway, back to the daily routine. The first link I found scanning the 2.000+ unread feeds is leading to Peter Kim’s list of Social Media practises. It’s a very long list of very many different Social Media projects that are best practise, some practise, and sometimes only „practise“. Nevertheless, a good resource, when looking for cases for any type of industry.
Wo ich sonst so bin...